THE GREAT VOID IS MY MEDICINE BALL

This video is insane.

The Great Void just released their new LP Shift Age today, and it was well worth the wait. The album features tracks with Alan Palomo (Neon Indian), Noel Heroux (Hooray for Earth), George Lewis Jr. (Twin Shadow) Morgan Whirledge (Chrome Canyon) and Joe Stickney (Bear in Heaven, Autre Ne Veut). This only made my anticipation stronger, and my satisfaction guaranteed!

I always wondered what would qualify as the weirdest, yet coolest lyric video to an electro pop song and this takes the cake…I couldn’t look away. The cool synth beats and sexy, throaty vocals drugged me into a trance that had me totally convinced I was in need of my medicine ball.

Producer, electronic musician, and the Great Void himself Josh Ascalon wrote, recorded, and mixed his own debut album, and it’s clear the inspiration he seeks from futurism, existential possiblities, and an imagination that shatters limits. The contributions from the like-minded artists throughout the album only enhance the dynamics of The Great Void. The beasts can’t wait to see them live, where the high energy and expansive sounds from the tracks could only be heightened in real time.

Written by Annie Paul